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Amazon.com Launches Store for Independent and Art House Movies

Posted on Monday, January 21st, 2008 10:21 PM by Scott Jentsch

Amazon.com LogoOur Gift Shop merchant Amazon.com has launched a new store for independent movies and art-house style movies called the "Indie & Art House" store.

In this new specialty store within the Amazon.com web site, fans of independent movies can preview, review, and discuss their favorite movies and find out what's new in the industry of movies that don't reach the mainstream conciousness the way blockbusters movies do.

Jon FavreauActor, director, and producer Jon Favreau, who has been involved in past movies like Elf, Swingers, and Made, and is in the process of finishing the upcoming super-hero movie The Iron Man, has been selected as the store's first Independent Voices curator. He will be reviewing and recommending movies that tread new ground or that have gone largely unnoticed by audiences.

"I’m excited to be a part of Amazon Independent Voices and to have the opportunity to shine the spotlight on well-deserving indie films," said Jon Favreau. "It’s always a challenge for small films to connect with fans and moviegoers, but with the help of programs like Independent Voices we can make a difference and help generate excitement around these special movies."

The store is launching with 25,000 movies that span the genres of action/adventure, comedy, drama, horror, martial arts, and romance. In addition to lots of interactivity features with other site visitors, the main point of the store is, of course, to get consumers to purchase movies on DVD and via their online download service, Unbox.

As an example of what this store has to offer, I checked out Favreau's first selection, Miller's Crossing, which appeared in theaters in 1990. The movie's box office gross was only about $5 million, but it has a fairly high 7.9 rating on the IMDb's User Ratings scale.

The page above has a trailer for the movie as well as some info about the director, Joel Cohen. It wouldn't be Amazon.com without a purchase link for the DVD, which is currently for sale for $9.98.

Speaking of purchase links, there are plenty to be had, including sales offers of up to 55% on Indie & Art House films, a group of selections from the 2007 Sundance Film Festival, and a way to browse all films by genre, country, director, language, and theme.

 



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