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| Home: Now Showing - Pink Ribbons, Inc. Movie Information |
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The ubiquitous pink ribbons of breast cancer philanthropy and the hand-in-hand marketing of brands and products associated with it permeates our culture, providing assurance that we are engaged in a successful battle against this insidious disease. But the campaign obscures the reality and facts of breast cancer, more and more women are diagnosed with breast cancer every year, and face the same treatment options they did 40 years ago. Yet women are also the most influential market group, buying 80 percent of consumer products and making most major household purchasing decisions. So then who really benefits from the pink ribbon campaigns - the cause or the company? Starring Judy Brady, Barbara A. Brenner, Nancy G. Brinker, James Brophy PhD, Janet Collins Directed by Léa Pool Running Time - 1:38 Genre - Documentary Opened in Theaters - Friday, June 1st, 2012 Are You Planning to See This Movie? ShowtimesThis movie is not currently playing in theaters. MultimediaRelated News Articles and Web Sites
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